all the details and prices

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After its presentation at CES 2023, which took place in early January in Las Vegas, we finally got to see the new Ultra HD B3, C3 and G3 OLED TV series in action, which are accompanied by the Ultra HD 8K Z3 range and Here are all the details, as well as the official prices.

This year, there is no A3 series at LG, at least in France, so the entry level is represented by the B3 series. This is available in 55, 65 and 77 inches with the respective references OLED55B3, OLED65B3 and OLED77B3. All models use a central support and offer an incredible thinness, characteristic of OLED models. The B3 series uses a white OLED panel provided by LG Display, which is less bright than the C3 and G3 series (30% and 70% less brightness respectively, according to LG).

It benefits from the new sixth generation Alpha 7 processor, as in the LED and Mini-LED TVs of the QNED81/82 and QNED86 brands. This offers more computing power than the previous generation, allowing images to be processed faster for better quality. In particular, we can count on the presence of a new Dynamic Tone Mapping algorithm that divides the screen into several zones (more than in previous years) to better manage HDR content.


The TVs in this B3 series offer two HDMI 2.1 inputs that support all gaming-enhanced technologies, including VRR, ALLM, QMQ and Ultra HD signals up to 120Hz. HLG, HDR10 and Dolby Vision IQ are supported. We can count on the integration of Google and Alexa voice assistants, as well as the new WebOS 23 interface that is available on all 2023 brand televisions. For audio, LG B3 TVs are compatible with Dolby Atmos and DTS:X formats with two speakers that offer 20 watts.

The LG OLED55B3 TV will be available in April for a price of 1999 euro. Count on a rate of 2699 euro for the 65-inch OLED65B3 and 3999 euro for the 77-inch OLED77B3.

LG C3 series, with OLED EX panel, for a brighter image

The heart of the OLED series is represented by LG’s C3 TVs. They are available in 42, 48, 55, 65, 77 and 83 inches with the references OLED42C3, OLED48C3, OLED55C3, OLED65C3, OLED77C3 and OLED83C3.

LG OLED55C3 with LG SC9S soundbar and its support included.

Models 55-inch and above benefit from a brighter OLED EX panel than that fitted to the 42-inch and 48-inch TVs, like last year, apparently due to overheating issues. On the other hand, they are all powered by the new generation Alpha 9 processor. The brightness boosting technology is called Brightness Booster (no heat sink) in this series differs from the Brightness Booster Max technology used in the G3 series (with heat sink). dissipation). We can count on the application of the new Dynamic Tone Mapping algorithm as well as more efficient scaling, according to LG.

In addition, for the audio part in 2.2 channels with a power of 40 watts, the new chipset allows going from a 7.1.2 virtual channel mode (in 2022) to 9.1.2. The TVs support the Dolby Atmos and DTS:X formats. They are also compatible with the new WOW Orchestra technology developed by LG and which allows, in association with a brand sound bar, to use the TV speakers synchronously for a more immersive effect.

Please note that LG has optimized the design to perfectly match the LG SC9S sound bar. As in previous models, there are 4 HDMI 2.1 Ultra HD 120 Hz inputs), 3 USB-A ports, an Ethernet socket, an antenna socket and an optical audio output.

Like the other 2023 series, the LG C3 TVs include the new version of WebOS 23 with Matter compatibility. Thus, we are entitled to quick cards, new notifications, custom picture mode, and new shortcut feature menus provided in this interface, which is unfortunately not backwards compatible.

LG C3 TVs will be available in April. Count on a price of 1599 euro for the 42-inch OLED42C3, 1699 euro for the 48-inch OLED48C3, 2099 euro for the 55-inch OLED55C3, 2899 euro for the 65-inch OLED65C3, 4199 euro for the 77-inch OLED77C3 and 6499 euro for the 83-inch OLED83C3.

G3 series, an OLED panel with MLA to enhance brightness

One of the most interesting series is the G3 with, like the previous G2, the vocation of being hung on a wall, the manufacturer providing the corresponding support for it. However, a foot can be purchased as an accessory to place it on a piece of furniture. In this configuration, note that the stand tilts the screen back approximately 3 degrees.

The G3 series uses a White-OLED panel provided by LG Display with META technology that integrates MLA (Micro Lens Array). This uses a microlens panel that significantly increases the brightness of the diodes on the slab. In addition, for the same luminosity, it also allows to consume less energy. The G3 series is made up of various sizes of 55, 65, 77, 83 and 97 inches. Only the 55-, 65-, and 77-inch diagonals benefit from an MLA panel, the 83- and 97-inch models do not.

These TVs also benefit from the integration of a heat sink (Brightness Booster Max). We will see during our tests if the promise of a brightness significantly higher than that of the other series is kept and what is its peak compared to the competition. LG advertises up to 70% more brightness compared to B3 models and up to 30% more brightness compared to C3 TVs.

LG OLED C3 TV on the left and LG OLED G3 TV on the right

Like the latter, the G3 series uses the new sixth-generation Alpha 9 chip with image and sound optimization algorithms that LG says work well to deliver a sharper and more detailed image than in previous years. HDR management is also required.

The televisions of this G3 series are capable of displaying Ultra HD images at 120 Hz and offer 4 HDMI 2.1 inputs, all compatible with the latest optimization technologies for video games. They promise as low a display lag time as the previous year (around 9.5 ms, which corresponds to less than one frame of delay between when the player presses the button on the controller and when the action takes place. on the screen).

Obviously, they take advantage of the new version of WebOS 23 with Matter compatibility, the new Quick Cards, the quick display of the main television settings and the image configuration wizard. The game bar is also in order, with the possibility of customizing it.

For the audio part, LG G3 TVs are compatible with Dolby Atmos and DTS:X in 4.2 channels that deliver 60 watts. They also support WOW Orchestra technology to match the brand’s soundbars and use their speakers to complement the bar’s for a louder, more immersive environment.

LG G3 series TVs will be available in April at prices of 2599 euro for the 55-inch OLED55G3, 3599 euro for the 65-inch OLED65G3, 4999 euro for the 77-inch OLED77G3, 7499 euro for the 83-inch OLED83G3 and… €24,999 (yes, yes) for the 97-inch OLED97G3.

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