Far from the last to launch innovative banking products, online bank Revolut has just announced a new feature for its app. It’s called “Shop” and it allows customers to get cash back directly from their favorite brands.
With more than 27 million customers worldwide and almost 2 million in France, Revolut online bank continues its acquisition strategy by focusing on innovation. Already in 2023, we have already been entitled to the next arrival of a new offer called “luxury”, and the possibility of trading new commodities for clients making investments. Revolut does not intend to stop there and intends to get ahead of competing neobanks such as N26, Bunq or Vivid and has just announced a new feature in its application ecosystem.
Is called Store. As the name suggests, this is a feature that allows users to search and buy products from top brands directly from the app. The catalog is already well stocked with notably French brands such as Printemps, Citadium, Marionnaud, RéJeanne, Balibaris, Europcar, Le Coq Sportif or of course international retailers such as Amazon, Aliexpress or Wish, as well as big brand online stores such as Ray . Ban, The North Face, Nike, Ralph Lauren and many more. In total, 90 brands have been added to the catalog and the bank promises that others will be added.
The very principle of Store is based on direct sales with key discounts according to the concept of Refund of money. The bank announces, through this means, rewarding users with up to 3% instant cashback for each purchase made at eligible merchants. All on the condition that they start their shopping journey from the Revolut app and pay the full amount with their card.
A smart way to capture even more customers within a single ecosystem. A strategy that began last year with the introduction of functions such as direct chat between clients such as Messenger or the possibility of renting vacation accommodation without changing the application.
To be a bit more specific, Revolut claims that the rebate is automatically applied at checkout, to ensure that customers never miss out on saving money. Additionally, all brand name and retail products are eligible for rebates. No restrictions are reported for obtaining cashback for the purchase of products on sale.
To learn more about this neobank, you can find our full review on Revolut.
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